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Europe, Middle East and Africa

[PODCAST] Too big to ignore? Why MNCs should prioritize selling to SSA’s public sector

Public sector spending in Sub-Saharan Africa represents an outsized portion of the overall commercial opportunity…

FrontierViewAugust 1, 2018

Europe, Middle East and Africa

HBR Feature: 3 Things Multinationals Don’t Understand About Africa’s Middle Class

Last week, William Attwell, Senior Analyst for Sub-Saharan Africa, wrote an article titled, 3 Things Multinationals Don’t…

FrontierViewAugust 29, 2017